ZYN receives FDA Authorisation – a new milestone for 2025
In January 2025, the US Food and Drug Administration (FDA), a government agency responsible for protecting public health, made a historic decision concerning ZYN. It authorised ZYN nicotine pouches to be sold and marketed as a tool to quit smoking cigarettes.
This marks a monumental step for ZYN, to become the first and only authorized nicotine pouch in the United States at time of this article’s publication.
Smoke-free products are not risk-free and provide nicotine, which is addictive. The best decision any adult smoker can make is to quit tobacco and nicotine use altogether. Smoke-free products are not alternatives to quitting and are not designed as cessation aids.