1. Cigarette smoking causes serious diseases and is addictive. Without question, the best decision any smoker can make is to quit tobacco and nicotine use altogether.
  2. PMI’s smoke-free products are for adults who would otherwise continue to smoke or use other nicotine products.
  3. We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not an alternative to quitting and are not designed as cessation aids.
  4. PMI’s smoke-free products are not risk free and contain nicotine, which is addictive. Switching to a smoke-free product is, however, a much better choice than smoking.
  5. We support our adult smoke-free product users in their journey to full conversion through education and guidance.
  6. For consumers to experience the benefits of smoke-free products, they must switch completely and abandon smoking permanently.
  7. Minors should not use tobacco or nicotine in any form.
  8. Pregnant women, diabetics and people with heart problems should not use any tobacco or nicotine product.

  • Offensive or violent language
  • Hateful or discriminatory comments regarding race, ethnicity, religion, gender, disability, sexual orientation or political beliefs
  • Links or comments containing sexually explicit content material
  • Violations of copyright or intellectual property rights
  • Spam, link baiting or files containing viruses that could damage the operation of other people’s computers or mobile devices
  • Attacks on specific groups or any comments meant to harass, threaten or abuse an individual
  • Commercial solicitations or the promotion of a competitor
  • Confidential information or trade secrets 
  • Impersonate any person or organization

  • a. You are current user of ZYN and at least 18 years old (if You do not appear in the selected UGC) or at least 25 years old (if you appear recognizably in the selected UGC);
  • b. The UGC is Your original work and does not violate any intellectual property, personality or other rights which belong to a third party;
  • c. Your permission to use the UGC under this agreement (“Your License”) does not violate or conflict with Your existing contractual arrangements or applicable laws;
  • d. Any people recognizably appearing in the UGC including yourself are at least 25 years old, and that You have permission from those people to: i) photograph, record or film them , ii) include their photograph, sound and/or video in the UGC and iii) if applicable, use their names for being shared by PMI and its affiliates for the purposes listed below with no consideration payable to them, and iv) You provide PMI with a copy of their written permission if PMI requests You to do so.